May 18, 2012

If Hip-Hop stars were stocks who I buy,hold,and sell.

1. First on the list is Lil’Wayne. Currently serving a year prison sentence for passion of a fire arm would be a buy. Currently while he is not actively out promoting his label, recording music, and promoting his artist it feels as though he has not even step out of the game for a second. His music is still in heavy airplay and is featured on a good number of singles in airplay by his artist Drake. As ceo of Young Money entertainment he has made many acquisitions over the last 18 months , everything from pop sensation Jay Sean to Veteran artist Bowwow , and no one can neglect the two superstar picks Drake and Nicki Minaj who are owning the rap and hip-hop world. Pulling in a $20 million last year, I would buy. With a strong lineup of artist to produce product and a proven ability to weather tough times , and positive cash flow I would buy young money.

2. Second on the list is Jay-z. Currently coming off the heels of a major tour which was a great tool to promote up-coming artist as J.cole, Wale, and Young Jeezy, I would hold jay-z if rocnation was a publically traded stock. While Jay-z himself is able to generate sales and cash flow for the company I do not have faith in his management of artist. A large amount of credit must be giving to Dame Dash for the success jay-z now enjoys. Dame Dash was largely the reason for the successful product that the roc-a-fella label was able to sell. Since his departure the artist have not been able to reach certified gold, and have all gone either independent or to other labels. While it is not always good to judge a company based on past performance it is often a great barometer of the potential of a company. Jay-z’s rocnation is still young and he does have a lot of working capital to acquire talent. Right now this is a hold with the company viewed from a quarter to quarter aspect rather than a 5-10 year outlook aspect.

3. Third on the list is P.Diddy. This would be a quick sell for me. This is a label owner who is not able to properly manage artist. There is nothing more to say. What is a label without artist ? What is a company without product? Personally I feel as though this company has seen its better days and would divest from this company as soon as possible.

4. Forth on the list is Eminem. Eminem may be a liken to the apple of the hip-hop world and would be a buy for me. While riding high from his beginning to hitting dark spots to back on top of the world with his new album. His new album has single handedly revived the music industry and shows that consumers will still go out and buy good music. With 2mill sold over a short 2month timespan this would be a buy. He has also show great business iq with his acquire of 50 cent, and would only put the icing on the cake if he were to also pull G-unit back on top of the world with him.

5. Fifth on the list is Akon. Akon is a buy for me. While he has not put out an album recently his music is still in airplay and his product is great, can we all say Lady Ga-Ga. Akon was a great artist buy himself, but with the likes of Colby odoness, Lady Ga-Ga ,and Kardinal Official he is giving Lil’ Wayne a run for his money without actively appearing on his artist music. This would be a great and quick buy if you ask me.

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